The Morning Glory (or Major Convolvulua, or Pharbitis hispida or Ipomoea purpurea) was a sweet old favourite in the Victorian garden. It had been known for a long time in English gardens, being described in Stuart times as the “greater blew Bind-weede, or Bell-flower with round leaves”.
The plant was a hardy annual. Seeds could be sown directly into the garden bed or, for stronger plants, could be sown into pots in cold frames first so that they could be well grown on by the time they were planted into the garden in or after May.
Information and image taken from F. Edward Hulme and Shirley Hibberd, Familiar Garden Flowers (Cassell, Peter, Galpin and Co.: London: c. 1890), 5 vols.